Marketing apprenticeships for non-profits

Marketing apprenticeships are an excellent way to source, hire, and train upcoming talent whilst saving thousands in the process. Your non-profit could benefit from:

✅ Salary savings;

✅ No NI contributions;

✅ Government funded courses;

✅ Possible cash incentives;

✅ Free recruitment service.

Complete this form and one of our team will get in touch to discuss how your organisation could benefit from our CIM-accredited marketing apprenticeships.

Marketing apprentices are perfect because…

1. You can save around £9,000pa on salaries;
2. You could save around £2,900pa on employer National Insurance;
3. The course costs can be fully funded by the UK government;
4. You could get a £1,000 incentive for hiring an apprentice*;
5. You’ll get a free recruitment service, saving you even more money.

* Applies if you hire someone aged 16–18, or aged 19–24 with an EHC plan or a care background. From October 2026 an SME hiring a 16–24-year-old can claim £2,000, and hiring an 18–24-year-old who has been on Universal Credit for six months or more is worth £3,000

Overall, our clients save around £12,000 in the first year on hiring a marketing apprentice versus an entry-level marketer aged 21 or over, before training funding and incentives.

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How the process works

Once you’ve identified the need for a marketer and what you’re looking for, you’d…

1. 📞 Book a 30-minute call with us to go over the process.
2. 📢 We advertise your role, 📄 screen candidates, and 🔍 filter CVs.
3. 📅 We get you a shortlist in 7-12 working days.
4. 🤝 You’d interview & hire your ideal candidate.
5. ✅ Once they start, we handle the apprenticeship sign-up—easy!

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Multi-Channel Marketer

Multi-Channel Marketer is the perfect apprenticeship for a junior marketing role. During the apprenticeship, your apprentice will learn about:

• The principles of marketing;
• Branding management;
• Digital marketing techniques;
• Traditional marketing techniques;
• Data and analysis of campaigns;
• And much, much more.

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Some quick details about the apprenticeship

• The apprenticeship is approximately 15 months long;
• Is accredited by the CIM (Chartered Institute of Marketing);
• Includes a free CIM Foundation Certificate worth £800 – £1,200;
• Includes monthly training and coaching from us;
• and ongoing support for you and your apprentice.

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How does funding work?

There are different ways of funding apprenticeships, depending on the size of your organisation. There are two primary routes for funding: Co-Investment and Levy Contributions.

Smaller non-profits

If your organisation’s annual wage bill is under £3 million, you don’t pay the apprenticeship levy — the government funds the training instead. For apprentices under 25 that’s 100% of it, whatever your headcount. For apprentices aged 25 and over it’s 95% funded, so you’d contribute the remaining 5%.

But it gets even better…

✅ Hire someone aged 16 to 24 and the government covers 100% of the course cost—that’s £11,000.
✅ Hire a 16 to 18-year-old (or a 19 to 24-year-old with an EHC plan or a care background) and you’ll also get a £1,000 incentive.

Larger non-profits

If your organisation’s annual wage bill exceeds £3 million, you’re required to pay 0.5% into a Levy fund to support training and apprenticeships.

But here’s the catch—you now have 12 months to use those funds under the Growth and Skills Levy, not 24. Every year, thousands of businesses miss out on this opportunity. Make sure that’s not you!

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So, what would you end up paying?

Here are three quick examples of how apprenticeship funding works for non-profits:

✅ Smaller Non-Profits (under £3m payroll)
Hire someone under 25, and the UK government fully funds the apprenticeship—you just cover their salary (from £15,600 a year at the apprentice rate) with no employer NI to pay. If they’re 16-18, you also get a £1,000 incentive.

✅ Non-Profits hiring someone 25 or over
If your apprentice is 25 or over, you’ll pay just 5% of the apprenticeship cost—typically £550—and employer National Insurance applies as normal.

✅ Larger Non-Profits (£3m+ Payroll)
With a £3m+ annual payroll (about 100+ employees), you can fund apprenticeships using your Levy contributions.

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Employer FAQ

When it comes to job applications, it’s important to keep in mind that what you’re receiving is not the finished product. As an apprentice, you’ll be starting in a role with the expectation that you’ll learn from experienced professionals in the industry (and get paid while doing so). While we can teach you skills, we cannot teach you behaviours and attitudes. Therefore, it’s crucial to consider the type of person who would fit well into your brand’s culture and values. At our company, we go through a thorough recruitment process to send you the best talent we can find. However, it’s important to note that no apprentice will perfectly fit every requirement you may have. We recommend that you interview all applicants we send in order to determine who would be the best fit for your team. Like all of your employees, you pay your apprentice directly. You are also responsible for giving your apprentice their contract of employment. Apprentices can be any age as long as they are over 16. We work with apprentices who recently left school, to those in their late thirties and forties. Equally, we work with university graduates and those who are looking for a career change. Our candidates are of all ages with varying experience. As of April 1st 2024, the minimum wage requirements break down as so:

• Apprentice: £8.00
• 16-17 year-olds: £8.00
• 18-20 year-olds: £10.85
• 21 and over: £12.71

From April 2026, apprentices must be paid a minimum of £8.00 per hour. However, our advice is that all employers look to pay their marketing apprentices between £16,000 and £22,000 per annum. Paying higher than the minimum wage shows that you’re serious about the investment in the apprenticeship. Off-the-job training refers to the dedicated time that apprentices must be given for learning and apprenticeship work. Aside from the training that we provide, we can work with you to assess and allocate the hours your apprentice requires legally. As long as you have made us aware of your business needs, we will work with you to plan sessions around your requirements. Our marketing apprenticeships run for twelve months of training, and can be shorter. End-point assessment then takes between six and twelve weeks, so an apprenticeship typically completes within about fifteen months. Any new member of your team, whether junior or senior, needs induction and a period of adjustment for their role, and importantly, to learn about the business. An apprentice, like anyone early in their career, requires guidance. But don’t worry, your apprentice will also have a designated Coach throughout the duration of their apprenticeship! Yes, apprentices are like any other employee with a work contract and pension. In this respect, they are like any other employee. The funding for all apprenticeship programs is determined by the ESFA. Employers who pay into a levy account will have the cost deducted from their account. For non-levy employers, the government covers 100% of the cost for apprentices under 25. For apprentices aged 25 and over it covers 95%, and the remaining 5% is the co-investment fee you will need to provide.

In addition to the programme cost, there is also the cost of the employee to consider. Typically, we only work with employers who pay their employees a minimum annual salary of £16,000+. To secure your funding, you will first need to set up a DAS account. To do this, you will require HMRC codes that can be obtained through your payroll system. The same DAS account can also be used to apply for government incentives, such as the £1000 available for hiring a 16-18-year-old apprentice.

Furthermore, there are several forms that you will need to complete and sign, including the SLA, health and safety forms, prevent and safeguarding forms, and an employer statement explaining why you are hiring an apprentice. Additionally, you will need to provide us with a copy of your employer liability insurance certificate and your health and safety policy.

Rest assured that we will provide full support throughout this entire process to ensure that you do not encounter any confusion or difficulties.

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Get the extra marketing you need and save thousands in the process

Simply fill in this form, and one of our team will get in touch to set up a 30-minute call and answer any questions you have about our marketing apprenticeships.