Which marketing skills are holding you back?
Rate yourself across 50 marketing competencies — how able you are, and how interested you are. Ten minutes, and we'll email you a personalised report showing exactly where to focus.
What the analysis covers
50 competency statements across 10 areas of modern marketing, each rated twice — once for how able you are today, once for how interested you are in doing more of it. The gap between those two answers is where training pays back fastest.
Marketing and Planning Fundamentals
Marketing Concepts · Marketing Planning
Digital Marketing
SEM · SEO · Digital Marketing
Social Media and Content
SM Principles · Content Marketing Principles
Copywriting, Creative and Branding
Principles of Great copywriting · Brand Marketing Principles
Event Marketing
Event Marketing
Data Analytics and Compliance
GDPR · Data Analytics · Neuromarketing
Sustainability and EDI
EDI · Fundamentals of Sustainable Marketing · Inclusion in Marketing
AI
AI in Marketing · Programmatic
Customer Experience
UX · Ecommerce Optimisation
Professional Skills
Presenting