CIM Level 4 Award in Responsible Marketing mock exam
50 multiple-choice questions covering the whole CIM Level 4 Responsible Marketing syllabus — the macro, micro and internal environments, the purpose of marketing in a responsible business, the mix, adapting it for societal goals, and measurement.
CIM Level 4 Award in Responsible Marketing
This paper covers the full CIM Level 4 Award in Responsible Marketing syllabus: the macro, micro and internal environments that shape ethical and sustainable decisions, the purpose of marketing in a responsible business, developing the mix in an ethical and sustainable context, adapting it to meet societal as well as commercial goals, and the methods for measuring whether any of it is working. The real assessment is 45 multiple-choice questions in 90 minutes. This one is 50 questions with 100 minutes on the clock, so you're working at the same pace you would on the day.
- Questions
- 50
- Time
- 100 min
- Marking
- 1 mark each
- Multiple choice throughout. Pick one option per question. Nothing is deducted for a wrong answer, so never leave one blank.
- You can go back. Move between questions freely and change any answer until you hand in.
- Your progress is saved. If you close the tab by accident, this page picks up where you left off.
- You get a report. At the end you give us an email address and we send your mark, every question you dropped, and why.
This is a practice paper written by The Marketing Trainer. It isn’t set or marked by CIM, and the mark carries no formal weight.
What this paper covers
Questions are spread across the syllabus, and your report scores each area separately so you can see where to revise.
- The external macro environment7 questions
- The external micro environment7 questions
- The internal environment7 questions
- Marketing in a responsible business7 questions
- The mix in an ethical and sustainable context6 questions
- Adapting the mix for societal goals6 questions
- Supporting commercial objectives5 questions
- Measuring responsible marketing5 questions
About this paper
50 multiple-choice questions, with 100 minutes on the clock. One mark each and nothing deducted for a wrong answer, so a guess is always worth more than a blank. You can move between questions and change any answer until you hand in.
When you hand in we mark it and email your report: your mark, how you did in each area of the syllabus, then every question you dropped with the correct answer and an explanation. Your progress is saved in this browser as you go, so closing the tab won’t cost you the paper.
This is a practice paper written by The Marketing Trainer. It is not set, moderated or marked by CIM, and the mark carries no formal weight towards any qualification.