Marketing apprenticeship news, case studies and practical tools.
27 October 2025
With 183 million Gmail accounts exposed in a new breach, password safety has never been more important. This article explores how marketing apprentices can protect data, secure accounts, and keep their campaigns safe online.
22 October 2025
Through The Marketing Trainer’s apprenticeship, Drover’s Rest gained a confident, capable marketer in Lola — achieving Distinction results, improved marketing engagement, and a surge in event bookings, all while developing lasting confidence, creativity, and professional growth.
17 October 2025
Choosing between a marketing apprentice and an agency depends on your goals and budget. This article explores the advantages, drawbacks, and best use cases for each to help you make an informed decision.
16 October 2025
Choosing between a marketing apprentice and a freelancer depends on your goals, budget, and timeline. This article explores the benefits, drawbacks, and ideal scenarios for each to help you make the right choice.
8 October 2025
Mark Ritson is known for cutting through marketing fluff with sharp insights and blunt honesty. Here are five of his most valuable lessons on strategy, positioning, brand purpose, and understanding real consumers — perfect for marketers at any level.
9 September 2025
Rory Sutherland, Vice Chairman of Ogilvy, proves marketing thrives on psychology, not just logic. From perception shaping reality to testing “silly” ideas, his lessons reveal how small, quirky tweaks can spark big results for marketers starting out.
5 August 2025
A clear guide for employers on how much to pay marketing apprentices in 2025, including salary-to-hourly breakdowns, regional adjustments, and NI savings to help attract and retain stronger candidates.
1 August 2025
This article explores why we don’t believe in forcing marketing apprenticeships on businesses and highlights the key conditions needed for apprentices—and employers—to thrive in the long run.
24 July 2025
This article explores how marketers use behavioural science—like social proof, loss aversion, anchoring, nudges—to shape consumer decisions. With practical examples, it shows how applying psychology and data-driven tactics enhances campaign relevance, persuasion, and results.
6 July 2025
Skills4Pharmacy partnered with us to streamline their marketing function, hiring a marketing apprentice to boost in-house capability. The result? Increased confidence, stronger branding, and a scalable solution for long-term marketing success.
1 July 2025
Thinking about a career in marketing? This guide outlines the key concepts, skills, and free resources you need to get started — helping you understand what marketing really involves before you dive in.
30 June 2025
This case study shows how the Careers & Enterprise Company strengthened their market research function by hiring a dedicated market research apprentice. It highlights the role apprenticeships play in building research capacity and supporting data-driven decision-making.
